Saturday, November 5, 2011

Seattle Auto Show: Big Branding Edition, With Logos

My son and I checked out the Seattle Auto Show this week to see some of the new cars on the market. I'm going to do a series of posts with photos to capture some interesting trends, cool stuff or amusing decisions.

Our second episode is dedicated to the efforts that auto makers are going to make sure you know what kind of car you are driving or seeing.

There was lots of branding on this Ford Mustang Boss 302

It's a Ferrari. Really. I've got the logo
on the wheel, the name on the brake caliper
and a giant logo on the fender.
And if you get to drive it,
the Ferrari prancing horse logo
will rub against the back of your head.


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